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Experience Florence with us

Florence may be small, but there’s nothing meagre about this city’s influence on art, architecture and culture. The birthplace of the Renaissance, this Italian city is home to some of the world’s most famous art, holding Michelangelo and Botticelli’s works among its most prized. Alongside award-winning galleries, museums and picture-perfect cathedrals, flourishes a rich modern scene. Tuscan eateries, luxe shopping brands, and creative communities prosper in chic Florence, while a young and welcoming population ensures that if you’re looking for a good time in this city, you’ll get one. As much as you may enjoy Florence’s contemporary offerings, buildings like the glorious Piazza del Duomo, the San Spirito, and the city’s narrow cobbled alleys themselves, all speak to the inescapable culture and heritage of this rich region. In true Italian fashion, Florence is a celebration of the melding of old and new, a romantic city full of enchanting tales to unfold on every turn.

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Our tips for Florence

  • Don’t miss the Ponte Vecchio. Just off the via de’ Guicciardini, this epic bridge has held a space here since the Roman times. This iconic Florence attraction had it’s last fix was in the 14th century, after a flood in 1333 swept away most of the bridge.
  • Don’t expect a leisurely stroll around the Piazzo del Duomo. The crowds around this cathedral can make your journey more of a scramble rather than the peaceful Florence sightseeing experience you have in mind. Be sure to book skip-the-line tickets to avoid the outside throng.
  • Have a day under the Tuscan sun. Less than an hour’s drive from Florence, beautiful Tuscany beckons for a visit. If you can, take one of our Florence day trips to Tuscany and kick back in the Italian hillside, it’s worth it.

Good to know

Best time to visit
If you head to Florence in spring or summer, be prepared for the tourist-frenzy that awaits. A city best experienced by wandering and dining alfresco means that the spring to summer months are heaving, and this will impact your Florence day tours considerably. Try a visit in autumn for a more authentic Italian experience and lower costs.
Getting around
Navigating this small-scale city requires a good pair of walking shoes, above all else. Here’s our travel breakdown of the best ways to find your way through Florence.
  • This compact city is best explored on foot. When considering what to do in Florence, be sure to ideally leave a whole day free to meander the laneways and piazzas and discover Florence’s lesser-seen gems.
  • Florence is too small to require a train system of sorts. Rather, locals rely on their two feet or public buses to get around. Using the bus system is cheap and convenient for those with plenty of things to do in Florence but feeling less inclined to walk.
  • For places further afield or if you are in a hurry, taxis are your best bet. Be sure to hail a licensed cab, you can spot a registered taxi by their yellow and white paint markings and the meters inside.
Stay Safe
Florence is a relatively safe city, although you should always exercise caution when visiting somewhere new. Keep these travel tips in tow so your trip can go off without a hitch…
  • Petty thieves are known for operating in the city centre, particularly in busy tourist hotspots like the Piazza Duomo. Keep your valuables close by carrying your bag to your front and keep only small change where possible.
  • In an emergency, dial 112.
  • Uncover the beauty of Florence’s narrow, less-populated laneways in the daytime or on one of the walking Florence tours by night. Wandering alone through dark and deserted streets is never a good idea.

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